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Why Would Anyone May Want To Hack Your Site And Why Poor Website Security Will Damage Your Google Ranking
The issue of website hacking goes beyond childish pranks or teenage adolescent behaviour. This is professional organised money making and criminal activity so the question of website security and hacking deserves a proper answer.
People make money from bad quality websites offering something base or fetish. To professionals in this industry their web sites addresses a need and, in all fairness, they do but it is such a base need that it panders to the unrestricted cravings of humanity and Google will not rank their web site quality. The resulting websites don't look as professional as any Ann Summers website but they will niche onto the more desperate and deeper human desires. In this respect their web sites are professional websites but you would not want to promote them, would you!
Over time all web sites gain Google trust and your website may have its own followers such as loyal customers, suppliers or social network followers. Probably the most valuable asset you have is largely hidden and intangible; it's Google web site trust and ranking in your website. This is truly what hackers are after when they have finished with your customers credit card details. Your web site will offer easy pickings if your website security is poor.
Never undervalue the value of Google ranking trust because you can not even pay-per-click or push site visitors to your website if it has been hacked and is seen as virus laden low quality. Your web business model is completely sunk when someone has breached your website security.
Expert security hackers are just as smart as you or I - possibly more so. They are experienced, young or old and they've their own organised sub-culture of shared hacker 'hints and tips.' Hackers will normally be better resourced with code cracking tools and methods. The primary reason why your website hasn't been attacked, or hacked, is that it may not present enough of the rich pickings for the hackers to choose your website today but maybe tomorrow?
Next time you visit a website that has been hacked you can get a virus saying you have 2023 viruses on your machine, followed by 2898, 3012 then 5032 and climbing. You pay for the suggested anti-virus cure but somehow your credit card doesn't work so you enter your next credit card, and the next and the next. Strangely, all your credit cards are spent in Canada and Nigeria where chip and pin isn't used. Scams have 1001 ways of appearing so it is better to increase your website security before you notice your website adding to the problem.
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